‘Automotive Advertising Part 1’ Category
From shoot to billboard in six weeks…
Amazing team again with Genesis, this time shooting the G80 Sport MY 2024 – great client, agency, creatives and production, and stunning South Korean locations. Billboards, global online and maybe best of all… print brochures! 😉 I love the real feel of a beautiful paper stock! MY24 G80 FL and Sport campaign new image drop, […]
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In the beginning…..Genesis G80
The first time we worked with Hyundai was in Dallas around 10 years ago, shooting four new Grandeur press ads, so it was amazing to be invited to shoot campaign images for their premium luxury brand Genesis, in their home country. We had a blast shooting the Genesis G80 in and around the vibrant city […]
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Sunrises, Sunsets and a Flying Spur
September saw us heading out to Spain to catch the last of the summer sun with the Flying Spur, Bentley Motor Cars pinnacle Mulliner model. Motion and stills – a really nice project and some great teamwork from all involved from client, production, the stills team, motion team and retouchers & editors. Join me on […]
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On Location in Lockdown
Just when we thought we were condemned to be ‘confined to barracks’ indefinitely in Lockdown 3.0 at the beginning of 2021, our friends at McCann got in touch for a cool project to shoot the Vauxhall Electric range – Mokka, Corsa & Vivaro for the ‘Switch to Electric’ TVC.
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Britain: cancel the osteopath – Ford have it covered!
Believe it or not, this time last year I wasn’t in my pyjamas writing a blog, lukewarm tea by my side and reruns of Bake Off droning on the tele in the background whilst simultaneously staring into the impending abyss of another lockdown and the reality of life under Tier 4 restrictions… I was out in the field, shooting a project that at the time I couldn’t of guessed would have such meaning and resonance a year on, in addition to that which it had at the time of its conception and release. Ford: Backbone of Britain.
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Interviews from Isolation:
Looking for any excuse to take my Jaguar collection out for a spin I got in touch with the fine fellas who accompanied me on my various safaris to capture these fantastic beasts in their (not-so) natural habits and here are their stories…
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Behind The Lens – 2019 in Focus
12 Days of Christmas ‘Happy Harniman’ Giveaway – Last Call! Hello All! Firstly, a big congratulations shout out to Charlotte Perry, Hernan Ruiz and Lecia Badran Doane who currently have their choice of one of my autographed images winging their way to them! We pulled their names in a live drawing last Sunday evening after […]
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Harni-Man-Of-Action…a lifetime of creating action shots!
Harni-Man-Of-Action…the label I was given by the first AD on a shoot… I don’t refer to my business as ‘Octane-fuelled Brand Building’ for nothing. Having waxed lyrical recently about my experience handling in-studio shoots, I thought I’d get everyone’s energy levels up again with a trip down ‘amnesia’ lane on some of my most amazingly […]
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Tranquility and the Muonionalusta meteorite
Released to the press & public in Geneva this week – our latest work with Rolls-Royce – the Phantom Tranquility. The brief was to produce a suite of images and cinemagraphs inspired by celestial bodies to give a feel of ‘other worldliness’. This stunning car has some incredible features including a piece of the 1906 […]
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Saatchi & Saatchi…and MadCow
Just released this week is the latest press campaign commissioned by Saatchi & Saatchi London for Zovirax/GSK. We were tasked with creating a press ad to fit both 48 sheet and 6 sheet poster format executions, shooting models, props, vehicles and landscapes on location then integrating with CGI elements of a virus and force field. Production […]
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- From shoot to billboard in six weeks…
- HyperDrive 2024
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